How do you show that new Tide-to-Go and Tide detergent work? Well, in the world of P&G, demo it. But who says demos have to be boring side-by-sides? Not us.
TIDE-TO-GO Sarge •Real Drill Sergeant •Cannes Lions •Effie Bronze
TIDE Check Marks •Cannes Lions •Communication Arts •Addy Silver
Tide knows fabrics best campaign
TIDE WITH DOWNEY Towel Snap $100,000 budget given to us as a “Thank You” for our other Tide work